Advisory Council Member Profile
Ron Lutz
Miller Zell
Executive Vice President - Chief Client Officer |
Areas of Expertise
Customer Experience Strategy, Your Customers, Their Journey, Customer First Culture, Customer Experience Functional Alignment, Customer Experience in your Organization-Navigating Politics of Change
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With over 35 years of leadership in the customer experience space guiding Fortune 100 companies. Ron’s professional career has been leading retail focused businesses through transformational growth, customer experience development, change management, and leadership growth. Internal as well as customer facing solutions.
An industry veteran, Ron is known for developing end to end business strategy from ideation to implementation, bringing innovative retail store concepts to life that foster relevant customer experiences. His current role as Chief Client Officer with Miller Zell, a retail solutions company, he serves as the “voice of the customer”, committed to providing a holistic view of each client’s unique need throughout the retail reinvention and customer experience journey. Prior to Ron’s current role, he served as a Fortune 50 executive in a home improvement company, where he led the company’s deployment of an omni-channel customer experience solution across 2000+ North American retail store locations. Ron was tapped to build internal business process improvements, while developing industry changing programs and business models which focused on the in-store and omni-channel customer experience. Frequently replicated by other large-scale retailers as a standard practice. He also had responsibility for new store rollouts and store renovations across the US., and, launched the first stores in expanding markets across North America. He is currently working as a strategic advisor to the #3 retailer in Japan implementing some of the same CX approaches. Ron serves on several non-profit boards in Atlanta and Charlotte and is also a certified executive coach and engages C-Suite and senior leaders and focuses on self-awareness, role transition, and elevated leadership skills. Ron is an advocate for social equality and is actively involved with numerous philanthropic global organizations that support the rescue of traffic and impoverished women and children.
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