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EXECUTIVE PROGRAMS
at The George Washington University School of Business
offered in partnership with the Zschool

Digital Marketing Advisory Council Member Profile


Rob Krohn

VP of Marketing
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Areas of Expertise

Strategic Digital Marketing​, Understanding Customer Experience, Marketing ​Automation, Content Marketing, Data Analytics & Measurements, Digital Transformation, Integrated Digital Marketing, Strategic Social Media, Driving Innovation via Digital Metrics
Rob Krohn has more than 20 years of experience leading marketing, advertising and lead generation strategies for B2B and B2C companies, driving both online and offline conversions as a brand and marketing strategist. Rob joined Epcon in 2013 and currently serves as vice president of marketing. He oversees marketing guidance and strategy, program implementation and execution and analytic evaluation for all of the company’s marketing initiatives, including driving leads for the franchise opportunity, generating content and strategy for the corporate business and serving as a consultant to Epcon’s national network of Franchise Builders.

Rob has also led Epcon’s efforts to integrate the most recent technology into marketing for homebuilders, including 3D virtual tours and more, placing the company at the forefront of homebuilding technology innovation.

Rob speaks frequently in the franchise and homebuilding industries on topics such as traditional and digital lead generation, lead conversion techniques, marketing technology, as well as virtual and augmented reality.

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    Contact Rob Now

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     712 H Street NE  #1530
     Washington, D.C. 20002

Contact:

Kevin Kellbach
Title: Director, CLAI        
Phone: 202-313-7699   
Email: kellbach@gwu.edu  
Webpage: https://business.gwu.edu/kevin-kellbach

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  • Home
  • About Us
    • About GWSB
    • About zSchool
  • Contact Us
  • Our Programs
    • Design Thinking Certificate >
      • The DT Difference
      • Faculty and Leadership
      • Academic Overview
      • Upcoming Classes
      • Curriculum
      • Customer Experience Certificate >
        • The CX Difference
        • Faculty and Leadership
        • Academic Overview​
        • Upcoming Classes
        • Curriculum
        • In-Classroom Program
        • Online Program
        • Program Faq
        • Register Now
      • In-Class Experience
      • Online Experience
    • Transformative Leadership in Disruptive Times >
      • THE TLDT DIFFERENCE
      • Faculty & Leadership
      • Upcoming Classes
      • Curriculum
      • Register Now
    • Cybersecurity Certificate >
      • Cybersecurity Difference
      • Academic Overview
      • Upcoming Classes
      • Curriculum
      • In Class Experience
      • Online Experience
      • Program Faq
      • Register Now
    • Digital Marketing Certificate >
      • Digital Marketing Difference
      • Academic Overview
      • Faculty and Leadership
      • Upcoming Classes
      • Curriculum
      • In Class Experience
      • Online Experience
      • Register Now
    • Women in Leadership >
      • Faculty & Leadership
      • Curriculum
      • Upcoming Classes
      • Register Now
  • Custom Programs