Customer Experience Advisory Council Member Profile
Nelson Lafayette
Salt Creek capital
Executive Partner |
Areas of Expertise
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For over 25 years, Nelson has held leadership positions in companies of various sizes, from start-ups to global organizations, in different industries including construction, hospitality, food services, facilities management and consumer goods.
His international experience in business models such as B2B, B2B2C and B2C, have allowed him to develop a deep understanding of customer centricity, and the importance of an in-depth knowledge of “who?” “what?” and “How?” a company can deliver upon its customers needs regardless of geography, industry, product or service delivery method. Nelson currently serves as an Executive Partner at Salt Creek Capital, a private equity firm that specializes in the acquisition and value creation of profitable businesses across the USA. Prior to that, Nelson was a Group Senior Vice President and General Manager of the Commercial Division for a private equity-backed retail organization. As a member of its executive team, Nelson contributed to the effort of generating yearly revenues over $1B for the first time in the organization’s history. Nelson holds a Bachelor of Science degree in Engineering from UFRJ- Universidade Federal do Rio de Janeiro-Brazil, and an MBA from the university of Chicago Booth School of Business.
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