Digital Marketing Advisory Council Member Profile
Katie Kristofic
SPI Pharma
Global Marketing Communications Manager |
Areas of Expertise
Understanding Customer Experience, Content Marketing, Strategic Social Media
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Katie Kristofic has over 17 years of internal, external and crisis communications experience. A career that began in sales naturally progressed to promotional marketing. What once focused on tradeshow/event planning and printed media became content marketing on multiple digital platforms with targeted messaging for a global audience.
Katie is the Global Marketing & Communications Manager for SPI Pharma. Current areas of focus include crisis communications, particularly COVID-19, and voice of the customer (VOC). Katie holds a BA in Communication Studies and Journalism from West Chester University and a Certification in Business/Corporate Communications from Cornell University.
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