Digital Marketing Advisory Council Member Profile

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Kate Hare

CoverMyMeds
Specialty Marketing Manager

Areas of Expertise

Strategic Digital Marketing​, Understanding Customer Experience, DesignThinking, Marketing ​Automation, Content Marketing, Integrated Digital Marketing, Driving Innovation via Digital Metrics

Kate currently leads Marketing for the Specialty business at CoverMyMeds, a healthcare IT company located in Columbus, Ohio. CoverMyMeds mission is to help patients get the medications they need to live healthy lives, which is pulled through every initiative developed and put into market. Prior to joining CoverMyMeds in 2019, Kate held marketing management roles at Cardinal Health and Nationwide Insurance, both headquartered in Columbus, Ohio. 

Kate is experienced at developing and elevating product strategy through go-to-market plans to generate business and market relevance. Additionally, she is an advocate for working closely with Business Development to weave problem solving and storytelling into client strategy that aligns with in-market messaging.

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