Digital Marketing Advisory Council Member Profile
Jennifer PoliskiMarketing Communications Manager, North America
|
Areas of Expertise
Strategic Digital Marketing, Understanding Customer Experience, Integrated Digital Marketing, Strategic Social Media
|
Jennifer Poliski has over twenty years of diversified marketing, market research and consulting experience. Currently managing Marketing and Communications for AkzoNobel's North American Automotive & Specialty Coatings business, Jennifer is responsible for delivering on the following:
- Advertising
- Business/ Trade Media Relations
- Product/Brand Literature
- Direct Marketing
- Inquiry Fulfillment, Sales Enablement Tools
- Event/ Exhibition Coordination and Activation
- Social Media Management for Vehicle Refinishes channels (Facebook, Instagram, Twitter, YouTube)
- Website Management (content, organization, etc)
- Product literature and promotional goods (inventory and websites)
- Brand /Product Launch Activation and Campaign Activities
Jennifer's vast background in market research and consulting allows her to see beyond the numbers, and think strategically and forward thinking; in a working environment that is collaborative, enabling empowerment and growth.
|