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EXECUTIVE PROGRAMS
at The George Washington University School of Business
offered in partnership with the Zschool

Digital Marketing Advisory Council Member Profile


Jeff Couzens

Trace3
Vice President, Market Strategy and Communications

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Areas of Expertise

- B2B Demand Gen - Content Marketing - Marketing Automation - CRM & Channel Marketing
Jeff Couzens is a 25-year veteran of B2C and B2B strategic marketing, public relations, and corporate communications functions in technology and health care. He currently leads the demand gen and content development teams for Trace3, a technology consulting and integrations firm headquartered in Irvine, Calif. He's held previous marketing leadership roles with a national hospital system, B2B health analytics company, and a Midwest regional IT consultant. Jeff earned his bachelor's degree in Economics from the University of Michigan and his master's degree in administration from Central Michigan University.

He is a member of the American Marketing Association and the Public Relations Society of America. He holds an APR certification and also has won a Silver Anvil. Jeff and his family call Grand Rapids, Mich. home.

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712 H Street NE  #1530
Washington, D.C. 20002

Contact:

Kevin Kellbach
Title: Director, CLAI        
Phone: 202-313-7699   
Email: kellbach@gwu.edu  
Webpage: https://business.gwu.edu/kevin-kellbach

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  • Home
  • About Us
    • About GWSB
    • About zSchool
  • Our Programs
    • Design Thinking Certificate >
      • The DT Difference
      • Faculty and Leadership
      • Academic Overview
      • Upcoming Classes
      • Curriculum
      • In-Class Experience
      • Online Experience
    • Customer Experience Certificate >
      • The CX Difference
      • Faculty and Leadership
      • Academic Overview​
      • Upcoming Classes
      • Curriculum
      • In-Classroom Program
      • Online Program
      • Program Faq
      • Register Now
    • Transformative Leadership in Disruptive Times >
      • THE TLDT DIFFERENCE
      • Faculty & Leadership
      • Upcoming Classes
      • Curriculum
      • Register Now
    • Going Virtual Certificate >
      • The GV Difference
      • Academic Overview
      • Upcoming Classes
      • Curriculum
      • Live Virtual Class Experience
      • Online Experience
      • Register Now
    • Cybersecurity Certificate >
      • Cybersecurity Difference
      • Academic Overview
      • Upcoming Classes
      • Curriculum
      • In Class Experience
      • Online Experience
      • Program Faq
      • Register Now
    • Digital Marketing Certificate >
      • Digital Marketing Difference
      • Academic Overview
      • Faculty and Leadership
      • Upcoming Classes
      • Curriculum
      • In Class Experience
      • Online Experience
      • Register Now
  • Contact Us
    • Custom Programs