Digital Marketing Advisory Council Member Profile
Hope Zeller
DistinXion, Inc
VP of Talent Management |
Areas of Expertise
|
Dr. Hope Grame-Zeller is currently the Vice-President of Talent Management for DistinXion, where she has also served as the VP of Marketing. As the VP of Marketing, Hope lead the marketing and design teams in all related aspects, including developing effective marketing strategies across multiple segmentations and effective social media engagement and promotional strategies. Most notably, Hope lead the entire organization through a rebranding process, including a 7-step customer experience process that is still in use today. Utilizing her experience in sport marketing and sport event management, Hope designed and launched an internship program to further develop college students through an experiential and integrative internship program.
Over the past 8 years, Hope has taught and mentored over 150 interns at DistinXion through the program, leading them in their development with measurable results in many areas including professionalism, teamwork, and emotional intelligence. She also spent four years teaching 1000+ students at Indiana University, where she further developed effective teaching strategies using innovative technologies and engaging content. |