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EXECUTIVE PROGRAMS
at The George Washington University School of Business
offered in partnership with the Zschool

Customer Experience Advisory Council Member Profile


Elaine McDermott

Operations Manager
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Areas of Expertise

Customer Experience Strategy, Your Customers, Their Journey, Customer-Focused Innovation
Elaine is no stranger to both internal and external customer experience through management, operations, marketing and sales, having spent over twenty-five years focusing on consumers through roles such as product development, consumer information, product information department development, inside sales and account management.

She has worked for a diverse range of organizations, including large corporations such as General Nutrition Corporation and Berlin Packaging and smaller more niche organizations focusing on marketing, branding and research.    

Elaine has been responsible for starting a consumer information line, developing marketing/consumer focused information and training, directing account management teams and a wide range of other customer experience centric roles.

A visionary operations and management executive with experience managing departments, products and projects from strategy and planning through execution and refinement, Elaine holds her MBA from Robert Morris University.

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712 H Street NE  #1530
Washington, D.C. 20002

Contact:

Kevin Kellbach
Title: Director, CLAI        
Phone: 202-313-7699   
Email: kellbach@gwu.edu  
Webpage: https://business.gwu.edu/kevin-kellbach

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  • Home
  • About Us
    • About GWSB
    • About zSchool
  • Our Programs
    • Design Thinking Certificate >
      • The DT Difference
      • Faculty and Leadership
      • Academic Overview
      • Upcoming Classes
      • Curriculum
      • In-Class Experience
      • Online Experience
    • Customer Experience Certificate >
      • The CX Difference
      • Faculty and Leadership
      • Academic Overview​
      • Upcoming Classes
      • Curriculum
      • In-Classroom Program
      • Online Program
      • Program Faq
      • Register Now
    • Transformative Leadership in Disruptive Times >
      • THE TLDT DIFFERENCE
      • Faculty & Leadership
      • Upcoming Classes
      • Curriculum
      • Register Now
    • Going Virtual Certificate >
      • The GV Difference
      • Academic Overview
      • Upcoming Classes
      • Curriculum
      • Live Virtual Class Experience
      • Online Experience
      • Register Now
    • Cybersecurity Certificate >
      • Cybersecurity Difference
      • Academic Overview
      • Upcoming Classes
      • Curriculum
      • In Class Experience
      • Online Experience
      • Program Faq
      • Register Now
    • Digital Marketing Certificate >
      • Digital Marketing Difference
      • Academic Overview
      • Faculty and Leadership
      • Upcoming Classes
      • Curriculum
      • In Class Experience
      • Online Experience
      • Register Now
  • Contact Us
    • Custom Programs