Digital Marketing Advisory Council Member Profile
Brandon McCoy
Feazel
Digital Marketing Manager |
Areas of Expertise
Strategic Digital Marketing, Understanding Customer Experience, Data Analytics & Measurements
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Brandon McCoy has one mantra; "Always look through the customer lens." From brick and mortar to digital campaigns, make the customer experience easy and unforgettable.
Brandon's path toward creating the best experience started in hardware retail. He worked on store layout, coached team members on merchandising, and optimized face-to-face time with customers to provide a flawless transaction. He developed his leadership skills through programs like the Retail Leadership Institute through the National Retail Hardware Association. Over the past five years, Brandon has spent time as a digital marketing manager. He is responsible for developing compelling ads, honing campaigns, and crafting sharp landing pages to drive lead flow.
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